3D Display, Element and Pop Up Installation Concepts

AD & 3D Designer: Gabriella Alanis

Agencies: The Marketing Arm & We Are Alexander

Clients: Pernod Ricard & Anheuser-Busch brands

Created with Adobe Dimension, Substance 3D Stager, Gravity Sketch, Photoshop and Illustrator

Coming up with custom displays and elements is a constant ask in the world of shopper marketing. I ran into the problem of feeling like my sketches and Photoshop comps fell short of conveying my complete creative vision. To bridge this gap, I taught myself 3D rendering as an additional creative tool to better visualize and help sell in concepts. 

Below, you'll find a compilation across programs and brands. While some remained confined to decks, others successfully materialized and have gone to market.